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A practical, easy-to-use guide to transform business communications into memorable narratives that drive conversations-and your career-forward
In Everyday Business Storytelling: Create, Simplify, and Adapt A ...
This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and ...
Real marketing isn't about racking up clicks and tweets; it's about connection, empathy, and making a difference.
Over the past quarter century, Seth ...
The most important brands in the world make us feel something They do that because they have something they want to change. And as customers ...
How do you build a brand in a time of information overload where the media are so fragmented that you can barely get the attention ...
It's time to forget everything you think you know about selling.
Winning new customers is the number one challenge 80 percent of entrepreneurs face-and ...
An inspiring and essential book for everyone interested in improving the way they write. - Brian Minards, School of Advertising, Academy of Art University, San Francisco ...
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally ...
Get more clients, grow your business faster, and spend less time selling!
Are you new to getting clients online? Are you struggling with building your ...
Transform your ecommerce ideas into profitable reality with this page-turning new handbook
You've probably heard that online stores and ecommerce just had their best ...
Win more deals with the perfect sales story!"Power Messaging is a foundational element in our global marketing campaigns and sales training programs. We believe ...
An Arsenal of Shrewd Tactics and Winning Strategies to Make You a Major Account Sales Success
Knowing how to get to the decision maker, deal ...
Build better relationships and Sell More Effectively With a Powerful SALES STORY
"Throughout our careers, we have been trained to ask diagnostic questions, deliver value ...
How to leverage podcast guesting to elevate yourself as a thought leader, generate more revenue, and promote your business-all for little to no cost
The ...
A BREAKTHROUGH FORMULA FOR REACHING TOP DECISION MAKERS AND INFLUENCERS"SOAR Selling is a mission-critical tool for building lasting, profitable relationships. David and Marhnelle go ...